Humor is a secret weapon for writers of all types and stripes—whether your team writes for apps, social media, advertising, or even a newspaper, KML can help you generate more hilarious ideas per minute and make your final draft more creative, memorable, and shareworthy. It helps that a lot of our artists write copy for a living as copywriters, journalists, and technical writers, so they’re experts at being funny and getting paid.
Our expert facilitators will guide your team through writing exercises, exploring fundamental comedy writing concepts like the “rule of three,” flipping status, and crafting puns that will make your copy sing (not literally). You’ll learn how to bring the funny to your message, “punch up” a draft, create catchy messaging that sticks, and make comedy an integral part of your brand.
Class length: 2 hours